Merch Marketing
All multinational entertainment conglomerates have products to sell, and there’s no better (or cheaper) way than producing videos specifically for Social Media! These pieces are partnerships with Consumer Products, who give us a micro-budget (and micro-timelines) to support items they want to sell. Rather than a series simple photoshoots, our team conceptualizes a video shoots recreating scenes from the show, with the toys IRL standing in for their animated counterparts. Cotton ball clouds hung from the ceiling. Stop-motion personal health care companions. Airplane cargo bays made out of cardboard. T-Shirts put on magical unicorn piñatas. And, of course, products sold!
